Class weblog
Course administration
Student-Faculty Lunch
Mar 28th
Folks,
If you’d like to get together over lunch, please sign up by posting a comment indicating which slot you prefer. In case, more than 7 sign up for any slot, then the slots go to the first 7 to pick the slot. This is only for students registered in Enabletech.
Tuesday, April 12: 1.30 – 2.45 pm (note the late lunch)
Friday, April 15: 12.00-1.00 pm
Tuesday, April 26: 12.00-1.30 pm
Agenda: Online Video
Jan 27th
In the last couple of sessions, we discussed cloud computing followed by the Internet Advertising industry. In today’s session, we will wrap up our discussion of sponsored search and then move on to online videos.
We will discuss both the distribution and production side of the business. In terms of distribution, we will begin with a discussion of Hulu. Hulu represents a rare case of incumbents coming up with something truly disruptive. We will then move to the production side and talk about whether the Internet warrants new models for media production.
Session 02: Jan 18
Jan 17th
In the last class, we discussed the Internet industry structure. I motivated the role of tier 1 ISPs (backbone providers) as wholesale providers of bandwidth and tier 2/3 ISPs as retailers of bandwidth. We talked about the bottlenecks on the Internet and the content provider’s motivation for locating content as close as possible to the edge of the network. CDNs like Akamai and Limelight play a major role in facilitating edge delivery. We also discussed P2P media delivery.
The next lecture will mainly focus on wireless technologies. We will begin with technology basics (2g/3g cellular and discuss emerging wireless broadband solutions). We will also begin our discussion of mobile apps.
Administrivia
Jan 17th
A warm welcome to the incoming class of EnableTech students. The following are the URLs I shared in class:
Course Blog: http://opim.wharton.upenn.edu/enabletech/
Learning Management System: http://wharton.instructure.com
Follow
Facebook: http://www.facebook.com/pages/EnableTech/238219489104
Twitter: http://www.twitter.com/enabletech
Course Syllabus: See the pdf file posted under “files” (also posted on course website http://opim.wharton.upenn.edu/enabletech/
