THE FISHMAN-DAVIDSON CENTER

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Through research and teaching, the Fishman-Davidson Center strives to understand the role of the service sector, the largest component of the economy in all developed countries. The Center's varied programs include a partnership with industry for sponsored research, a faculty-management forum and information exchange, and a variety of workshops that address an emerging paradigm: It is the services that physical goods provide, and not the goods themselves, that add value to the consumer.

 For more information, contact us at WhartonFDCenter "@" wharton "." upenn "." edu